House of Brands | Purveyors of Fine Wines & Spirits

Lecru is a distinguished wine and spirits import and distribution company based in the United Arab Emirates. We proudly curate and represent a portfolio of exceptional producers from around the globe—each selected for their legacy, craftsmanship, and commitment to excellence.

At Lecru, we define ourselves as the House of Brands—a destination where heritage meets innovation, and where every label tells a story. Our vision is to establish a premium presence across the UAE, delivering unparalleled quality and authenticity to discerning clients.

Operating across multiple channels—including e-commerce, luxury hotels, fine dining establishments, and select retail partners—we bring world-class wines and spirits directly to those who appreciate the finest.

What sets us apart is our deeply personal approach. We maintain close, long-term relationships with our producers, offering them a dynamic platform to connect with the UAE market. Our dedicated team of sommeliers and winemakers travels extensively, visiting top estates and distilleries around the world to hand-select offerings that meet our exacting standards.

With Lecru, excellence is not just imported—it is experienced.

Exclusive products

D.Rock

D. Rock Gold
D. Rock Blanc de Blancs
D. Rock Glacier
D. Rock Rose

Products

CONTE LEMAR

Conte Lemar Cuvee Speciale
Grand Lemar Riserva Speciale

Products

NAKED DIABLO

Naked Diablo, Blanco
Naked Diablo, Reposado
Naked Diablo, Vanilla
Naked Diablo, Anejo
Naked Diablo, Extra Anejo

MENDOZA CLUB

Mendoza Club Robusto
Mendoza Club Siglo
Mendoza Club Torpedo
Mendoza Club Presidente

BERTANI

Bertani Soave
Bertani Velante Pinot Grigio
Bertani Soave Vintage
Bertani Ripasso Valpolicella

EMILIO MORO

Emilio Moro Polvorete
Emilio Moro
Emilio Moro V. Seleccionada
Emilio Moro La Felisa

D.ROCK

Champagne D.ROCK is produced by a small, idyllic family business located in the Champagne region, France. It’s a blend of Chardonnay and Pinot Noir grapes, that grow on local vineyards and get hand-picked every year. Then the grapes get pressed by a traditional Coquart press, which is slower than modern membrane presses, but much more gentle.

Blanc de Blancs - 750ml

Rock Blanc de Blancs is bright and luminous in color, with green reflections typical of “pure Chardonnay.” The nose is lively, fresh and intense. The mouth, soft, is led with strong citrus notes; very elegant and delicately fruity perlage in the long finish.

Coming soon

Glacier - 750ml

D. Rock Glacier is the perfect semi-sweet blend of Chardonnay and Pinot Noir with a uniquely delicate bouquet that rounds off the taste. Served alone on ice and with fresh fruits, it’s a real pleasure-Champagne.

Coming soon

Gold - 750ml

A floral character with a hint of honey and lemon-lime is the best way to describe D. Rock Gold Brut Champagne. The finish is characterized by fresh finesse and notes of mint on the palate.

Coming soon

Rosé - 750ml

The beautiful raspberry nuances of the color of D. Rock Rosé will first seduce you. Then the nose; fine, fruity, and aromatic. Finally, the mouth; round and delicious, flourishing on intense notes of red fruits.

Coming soon

Conte Lemar Cuvee Speciale

Coming soon

Grand Lemar Riserva Speciale

Coming soon

Conte Lemar

presents a refined collection of Italian wines that exemplify the elegance and richness of the country’s renowned winemaking tradition. With grapes sourced from the finest vineyards, each wine offers a harmonious blend of flavor, aroma, and craftsmanship. From vibrant, crisp whites to full-bodied, expressive reds, Conte Lemar wines capture the essence of Italy’s diverse terroirs. Perfect for connoisseurs and casual drinkers alike, these wines bring a taste of Italian sophistication to any occasion.

Conte Lemar

The first high-quality lifestyle rose in Italy. Conte Lemar means “The Prince of the Sea”. Tenute Gregu’s Rosato is a top rosé wine made from 85% Cannonau and 15% Vermentino. This offers a delicate expression of spring floral aromas and a blend of ripe peach, pink grapefruit and summer berries on the palate. The wine has a silky and creamy body with a surprising touch of minerality.
It is lively and refreshing and has the depth and structure that pair well with food.

Coming soon

Mendoza Club

The producer of the Mendoza Club wines is Finca Ambrosia in the Argentine wine metropolis of Mendoza. In just a few years, the bodega has gained great reputation thanks to its high quality wines. Incredible Malbecs with spicy noblesse come from this finca. Wonderfully fresh Malbecs from first-class locations, the vines at altitudes of over 1000 m above sea level and on soils with a very calcareous subsoil.

Coming soon

Contact Us

Our experts will be happy to assist you by email or via our contact form. We will process all inquiries as quickly as possible.